The Closer

  • Heineken-Closer-1
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Publicis and HEINEKEN approached us for the Industrial Design, Electronic Design, Firmware and series manufacturing of ‘The Closer’. And what a wild ride it has been to work out Le Pub’s great solution (balance work and life by opening a Heineken) into a well working high-end finished product. While we have been focussed on design decisions, software integration, scaling production admits component shortages and lockdowns, the larger team at The HEINEKEN Company and Le Pub created this fun and very good looking campaign which has launched June 2022.




Year: 2022


Official website


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